Video Marketing

You Don’t Need a Hollywood Studio

Online video offers local businesses an excellent return on a modest investment. Video is rapidly surpassing text as the preferred way to get information on the Internet. From YouTube to major news sites, visitors everywhere are clicking the Play button.

Short, engaging videos have multiple uses.  Put them in your own website, in your Google Places listing, and on video hosting sites. Videos can promote your site, improve your rankings and even earn their own listing in the search results.

  • Introduce your company to new customers
  • Show how you can solve their problems
  • Demonstrate products
  • Simplify complex explanations with images & actions

YouTube: The Other Search Engine

People love video so much that they will often search for solutions on YouTube before anyplace else. It’s now the 2nd biggest search engine on the Internet. Will they find you there? Or will your competition be greeting your customers instead?

Another Way to Dominate the Search Engines

Getting your webpage to the top of Google is just one way to get in front of customers. Ranking your video high up in the results can be even better. In addition to enhancing your website and Google Places listings, YouTube videos can stand alone as a separate listing. And the more spots you can take up on the first page, the less room there is for those other guys.

Video is popular and Google owns YouTube. As a result, Google will often give priority to YouTube listings. With the right optimization and promotion, videos can get top positions much faster than a new website. We’ve seen YouTube videos hit page 1 of Google within 24 hours!

With careful planning, you can leverage the power of your video to boost your website and Google Places listings, too.

Call estonishing today and discover how powerful and affordable video marketing can be for your company.

 

 

 

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