Do You Still Think Facebook is a Fad?

Whether or not you love Facebook, it cannot be ignored. Facebook has become the #1 destination in the Internet. That means your customers are already there. If your business isn’t, you are missing out.

Facebook is ideal for engaging customers in conversations that lead to brand loyalty and more sales. Facebook Fans (the people who “Like” a business Fan Page) spend significantly more with a company than their customers who are not fans.

Why You Need a Fan Page

• Fan Pages are designed for businesses. In fact, you can loose your Facebook account (and all your friends) if you use your personal page for commercial purposes

• Customers who “Like” your page will get notified whenever you post new content on your page.

• Facebook activity spreads quickly across the system. When a customer Likes your page or comments on a post, all of their friends will see this activity too. In effect, new customers get referrals to your company from the people they trust the most.

• You can send new visitors to a custom welcome page. This can contain promotional material for your company, coupons, etc.

• You can give incentives to “Like” your Fan Page – such as special offers or exclusive information that is visible only to fans.

• Fan pages can be integrated with your website & Twitter account; website posts can be automatically uploaded to your Facebook page. Facebook posts can be converted automatically into Twitter Tweets.

Dominate the Search Engine Results

Because Facebook is such a prominent force on the Internet, even Google can’t ignore them. Heck, Google is even trying to copy them with their own social network. You can leverage this to your advantage. Facebook activity (that points back to your website) can improve your search engine ranking. Even better, your Facebook Fan Page can rank as a separate listing for your business in the search engine results. The more spots you hold, the more you become the dominant player in your market.

• Engage your customers through multiple channels

• Improve your website rankings

• Dominate search engine results with multiple listings (website, Google Places, Facebook Fan pages & Videos)

Contact estonishing today to learn how Facebook Fan Pages can help you dominate your competition.